Wayfyndr Partners with Auburn Athletics
Wayfyndr is proud to announce a new partnership with Auburn Athletics to bring smarter wayfinding and seamless gameday planning to Tiger fans across football, basketball, and baseball for the 2025-26 season.
This collaboration will deliver three dedicated gameday guides for Jordan-Hare Stadium, Neville Arena, and Plainsman Park, providing Tigers fans with comprehensive event and venue information at their fingertips.
“We’re honored to bring our innovative venue navigation platform to the passionate Auburn Family,” said Andrew, CEO of Wayfyndr. “Our solution transforms the gameday experience by unifying fragmented information into a seamless digital ecosystem, empowering fans to confidently navigate these iconic venues while enabling Auburn Athletics to optimize concession revenue, strategically manage crowd distribution, and deliver the personalized experiences that today’s fans demand.”
The new interactive guides will offer Auburn fans a centralized hub for all venue information, including:
- Interactive venue maps
- Streamlined parking information
- Event-specific floor plans for multi-use venues like Neville Arena, adapting to different configurations for basketball, gymnastics, volleyball, and concerts
- Real-time concession information with advanced filtering options
- Comprehensive gameday schedules and event timelines
- Venue policies and guides
- Personalized itineraries and recommendations
“Our multi-instance management capabilities are particularly valuable for venues like Neville Arena that host diverse events throughout the year,” added Andrew. “Fans will experience tailored navigation and information specific to each event type, whether they’re attending a basketball game, gymnastics meet, or concert, all while benefiting from our streamlined parking maps that reduce pre-event stress.”
Research shows that 70% of fans prefer real-time information platforms, resulting in a 30% increase in fan retention. With 82% of attendees using mobile devices during events, these digital guides directly address modern fan expectations while optimizing the in-venue experience.
The new interactive guides will be accessible directly through the Auburn Athletics app and dedicated web portals for each venue.
Auburn joins our growing roster of collegiate athletic programs, including the University of Arkansas and BYU Athletics.
For more information about Wayfyndr’s venue navigation solutions, reach out to hello@wayfyndr.com.
